Are you still on the fence about the value of a Facebook presence for your businesses? Let me save you the hassles. Chances are your going to waste your time. Here is why…
Most companies have not yet begun to harness the power of their websites, blogs, and Twitter accounts for social media and search engine optimization (SEO). They’d be crazy to set up a Facebook page where they could make a spectacle of themselves doing yet another mediocre job of social media.
That said, there are some companies for which Facebook pages are ideal:
- A very high percentage of their customers are already active Facebook users.
- They have more sense than to beg or buy Facebook “Likes.”
- They have time and resources to monitor the Facebook page 24/7, to post frequent content updates, and to respond personally to comments (no generic “autoreplies,” please).
- They have a strategic plan for what they want their Facebook presence to accomplish and what content they will roll out on Facebook to accomplish that goal.
If you’re using Facebook, Jim Belosic of ShortStack has some great tips for writing Facebook posts with good calls to action. These tips also work well for Twitter.
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Anton English has spent over a decade building wealth through traditional and non traditional channels. He started his JOB (journey of the broke) working as a power engineer but quickly learned there were better options in the home based business market. He joined and participated in building several network marketing companies, as well as building a successful Ebay business grossing over $35,000 in only 90 days! Using his strategic coaching techniques he helps others seeking success in MLM to achieve their dreams.
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